Enty's Business Glossary:

Startup

Startup is an innovative company in the initial stages of its development that builds products and services, tests the hypothesis, and changes its business model during the growth. Usually, startups perform in the conditions of lack of funds, no scalable and mature business model, and constant need to contact users during product development. Startups aim to find and confirm scalable business models that will let a company spread as wide as possible and conquer certain market segments.