Acquisition

Acquisition is the process when one company buys out most of the shares of another company to gain control over it. There are dozens of purposes of the acquisition: to enter into new markets, to reduce competition, to get hold of new technology, to spread economic influence, and so forth. We can find a lot of examples of acquisitions among world-famous companies. For example, such acquisitions as Facebook and WhatsApp, Salesforce and Slack, Disney and Marvel.

Don’t confuse acquisitions with mergers and takeovers even if though they have similar meanings. While acquisition implies unforced buy-out by mutual consent, takeover means that a company resists its purchase by another company. At the same time, a merger is a business situation when several companies decide to become parts of a bigger one by the creation of a new entity.