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Jun 10, 2024 · 6 min read

Automation vs. outsourcing: which strategy fits your back-office?

Business automation vs. outsourcing: which path will you take? Explore key factors to choose the right strategy.

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In the quest to streamline operations and cut costs, businesses often find themselves at a crossroads: should they invest in automation or outsource to specialized service providers? This decision is more than theoretical; it impacts day-to-day efficiency and long-term competitiveness. Automation promises enhanced efficiency through technology-driven processes, while outsourcing taps into external expertise and flexibility. The right choice between automation and outsourcing can significantly impact your operational efficiency, cost management, and competitive edge.

Outsourcing: leveraging external expertise

Outsourcing involves delegating non-core business functions to specialized third-party service providers. By leveraging external expertise, you can streamline operations and focus on your core competencies.
Outsourcing back-office operations entails subcontracting administrative tasks like data entry, payroll processing, customer support, and accounting to a BPO (Business Process Outsourcing) service provider. This strategic approach allows you to offload time-consuming yet crucial activities to seasoned professionals. Some examples of outsourcing include payroll processing, accounting, human resources, and more.

Benefits of outsourcing

  1. Cost savings: outsourcing eliminates the need to hire, train, and maintain an in-house team, reducing overhead expenses like salaries, benefits, equipment, and office space.
  2. Access to dxpertise: you gain access to a pool of skilled professionals specializing in various back-office functions, ensuring high-quality results without developing in-house expertise.
  3. Operational efficiency: outsourcing partners have established processes and technologies, leading to streamlined operations, faster task completion, and improved accuracy.
  4. Scalability: partnering with outsourcing firms allows you to easily scale operations up or down based on demand, providing agility and flexibility.

Challenges and considerations

  1. Potential communication gaps: working with offshore teams can introduce cultural differences and time zone variations, necessitating effective communication strategies.
  2. Quality control: maintaining consistent quality across different teams and locations may require ongoing monitoring and feedback processes.
  3. Data security: sharing sensitive data with third-party providers raises concerns about data privacy and security, requiring robust safeguards.

Automation: streamlining processes with technology

Automation involves leveraging technology and software solutions to automate repetitive tasks and processes, driving efficiency gains and reducing manual labor. With emerging technologies like intelligent automation (IA), robotic process automation (RPA), and business process automation (BPA) software, organizations can streamline back-office operations like contracts, e-signature, finances, and HR management.
Back-office automation aims to improve and replace manual processes that are inefficient, paper-based, labor-intensive, and prone to errors. These solutions can easily store and organize data, minimizing human errors and boosting productivity, agility, and process efficiency.

Benefits of automation

  1. Cost savings: increased efficiency and reduced human error compared to manual processes lead to operational cost reductions.
  2. Enhanced data accuracy: automation bridges workflow gaps, eliminates siloed information, and improves data integrity for better process data.
  3. Improved data management: a centralized, integrated data stream eliminates inefficient spreadsheets and email threads.
  4. Employee empowerment: automating repetitive tasks allows employees to focus on strategic, value-adding work.

Implementation and maintenance considerations

While implementing automation offers numerous benefits, organizations should consider potential challenges like integrating new tools with existing software, addressing employee concerns about job security, and ensuring robust safety measures for sensitive tasks. A well-planned approach, including workflow analysis, goal setting, tool selection, employee engagement, and regular monitoring, can help achieve successful automation implementation.

Choosing the right strategy

Evaluating the right strategy between automation and outsourcing for your back-office operations requires a comprehensive analysis of various factors. This decision should align with your business goals, core competencies, and long-term vision. Let’s look at a few key factors to consider.


Cost is a crucial consideration, but it's essential to go beyond the initial investment and examine the long-term financial implications. Conduct a thorough cost-benefit analysis, weighing the potential cost savings against the associated expenses, such as implementation, training, and maintenance. Additionally, assess the impact on operational efficiency, productivity, and scalability.

Core competencies

Identify your core competencies and strategic priorities. Outsourcing non-core functions can allow you to concentrate resources on your strengths, driving innovation and growth. Conversely, automating repetitive, rule-based tasks can empower your workforce to focus on higher-value activities.


Scalability is another critical factor. Outsourcing can provide flexibility to scale operations up or down based on demand fluctuations. Automation, on the other hand, can enable seamless expansion or contraction of processes without the need for additional staffing.

Hybrid approach: combining outsourcing and automation

In many cases, a hybrid approach that combines outsourcing and automation can yield optimal results. You can outsource specific functions to leverage external expertise while automating routine tasks within your organization. This strategy allows you to capitalize on the strengths of both approaches, maximizing efficiency and cost-effectiveness.
For instance, you can focus on automating back-office processes. Enty enables businesses to streamline various services, from contract management to finances. Create contracts in minutes, e-sign, and enjoy faster turnaround times. Enty’s finances service provides a set of tools to track statistics across various balances, view transactions, and maintain financial oversight. By integrating solutions like Enty, your business can achieve higher accuracy, better financial visibility, and operational agility - all this while maintaining the strategic benefits of outsourcing specific expertise.

Real-world examples

Consider the example of IBM. They implemented an AI-powered financial automation tool for their financial operations, which automated the process of expense reporting and reconciliation. It used machine learning algorithms to learn from past expense reports and automatically categorize and validate new expense entries. This led to a significant reduction in processing times and errors. The finance team was then able to focus more on strategic financial planning and analysis, leading to improved financial visibility and decision-making.
Amazon has implemented automation in its customer service operations. They use chatbots to handle common customer inquiries, reducing the workload on their human customer service representatives. This allows the representatives to focus on more complex customer issues. The chatbots use natural language processing to understand customer inquiries and provide accurate responses. This has led to improved customer satisfaction and efficiency in their customer service operations.

Last thoughts

In the ever-evolving business landscape, optimizing back-office operations is crucial for organizations seeking efficiency, cost savings, and a competitive edge. The decision between automation and outsourcing strategies should be driven by a comprehensive analysis of factors such as cost, core competencies, scalability, and long-term goals. Ultimately, many businesses may find that a hybrid approach, combining automation for routine tasks and outsourcing for non-core functions, yields optimal results. Enty helps to automate a combination of services like contract management, e-signature, finance, and HR management. Get access to expertise, cost savings, and operational flexibility.
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