Blog
Contact person and corporate secretary
Virtual Office
Hire contractors and employees with ease
HR
Create contracts in
a matter of minutes
a matter of minutes
Contracts
Issue and send invoices with
no limits. Manage them with ease
no limits. Manage them with ease
Invoicing
Take care of all VAT
problems with our tools
problems with our tools
VAT-Related Tools
Focus on your sales and we’ll take care of the reports
E-Commerce Accounting
Take care of all accounting reports for your company
Accounting for SMEs
Blog
We’ll solve complicated legal issues for Estonian IT companies
Legal Services
Start your company
with ease on Enty
with ease on Enty
Register a Company
Register your trademark with ease
Trademark Registration
Take care of overdue or one-time reports with Enty
Annual Accounting Reports
I liked the idea of cooperating with friends, young company and I decided to move forward with you.
And I'm totally satisfied, honestly. You were doing follow-ups and helping me with everything all the time.
And I'm totally satisfied, honestly. You were doing follow-ups and helping me with everything all the time.
Meet our customer!
Let’s grow together!
Become a Partner
Explore useful articles and guides on managing your company
Blog
Samantha Asensi
Useful business glossary to help you
Glossary
Recommend Enty to your friends and receive bonuses from Enty
Invite a Friend
Find out what our
clients are doing
clients are doing
Enty Hub
Rewards
Explore discounts and offers from Enty’s partners
How to Create a Privacy Policy and Why You Need One
Mar 2, 2023 · 5 min read
Don't miss new articles and offers. Subscribe to our newsletter!
Accept all cookies
Accept all cookies
It feels like common knowledge at this point, but the concept of privacy that used to revolve around actual physical observation, is now much more complicated than that. As it happens, every user is naked in the eyes of dozens of Internet resources tracking their every tap every single day. But how much naked is enough, really?
If you wish to collect any personal user data for your business, you’re in dire need of a Privacy Policy. Hold every question you might have — we’ll walk you through them right about now.
If you wish to collect any personal user data for your business, you’re in dire need of a Privacy Policy. Hold every question you might have — we’ll walk you through them right about now.
What’s a Privacy Policy?
It’s a document that describes the way you collect and process personal data, what that data might be and why you require it. It should also disclose how users can limit what they give away and whether that can be shared with (or sold to) third parties for whatever purposes.
In general, what you can describe as personal data is any information that can be associated with a single user, making them identifiable. It’s certainly their name, their email and IP addresses, order history, activity in other apps, downloads — you just name it. Whatever user data you’re gathering, the Privacy Policy should specify it.
Some personal data is considered sensitive. Whether it’s financial or medical information, or courtesy of a minor — if you collect it as well, make sure to highlight that.
Mind you, if some data is stored in the user’s gadget in the form of cookies, you should also mention that in the document. Don’t forget about cookies.
In general, what you can describe as personal data is any information that can be associated with a single user, making them identifiable. It’s certainly their name, their email and IP addresses, order history, activity in other apps, downloads — you just name it. Whatever user data you’re gathering, the Privacy Policy should specify it.
Some personal data is considered sensitive. Whether it’s financial or medical information, or courtesy of a minor — if you collect it as well, make sure to highlight that.
Mind you, if some data is stored in the user’s gadget in the form of cookies, you should also mention that in the document. Don’t forget about cookies.
Why is it important to have a Privacy Policy?
The short answer is: it’s about building trust and establishing balance. Having a transparent Privacy Policy signifies that you respect the privacy of your customers and don’t take anything from them without their consent. No hidden cache, no strings attached.
As we mentioned above, you can collect different kinds of personal data, and some of them may be essential for your business, while others not so much. A Privacy Policy serves as an instrument of control for the users with which they can choose what they’re ready to share with you, and what data they would prefer to remain unidentifiable.
As we mentioned above, you can collect different kinds of personal data, and some of them may be essential for your business, while others not so much. A Privacy Policy serves as an instrument of control for the users with which they can choose what they’re ready to share with you, and what data they would prefer to remain unidentifiable.
Other than that, there’s also the matter of legal regulation. The General Data Protection Regulation (GDPR) implemented in the EU since 2018 requires that you obtain user consent before collecting and processing their data. It usually comes in the form of a checkbox confirmation that the user has read the Privacy Policy and agreed to its terms.
But what do I get out of it?
Being transparent with customers can actually turn out to be pretty beneficial for business owners as well.
For example, in the event of a customer dispute, mitigating liability is that much easier when you’ve had them agree to the terms of your Privacy Policy. You may think of it as a precaution just as necessary as Terms of Use, which it kind of goes hand in hand with.
Disputes aside, having a transparent and legally compliant Privacy Policy simply makes you reliable and professional in the eyes of your customers. If that’s something you would like your brand to be associated with, of course.
For example, in the event of a customer dispute, mitigating liability is that much easier when you’ve had them agree to the terms of your Privacy Policy. You may think of it as a precaution just as necessary as Terms of Use, which it kind of goes hand in hand with.
Disputes aside, having a transparent and legally compliant Privacy Policy simply makes you reliable and professional in the eyes of your customers. If that’s something you would like your brand to be associated with, of course.
Where should I put a Privacy Policy?
The law such as GDPR doesn’t specify exactly where you should put your Privacy Policy, although it clearly states that the document should be easily accessible. You will certainly do yourself no favors if it’s hard to find.
It’s quite easy though to pinpoint the moment your Privacy Policy is supposed to be read and agreed to — right before any sharing of personal data occurs. Make your Policy readily available before a user logs in, downloads a file, makes a purchase, or takes any other significant action.
It would be safe to say that the website footer is the most common place for the link to a Privacy Policy, because it appears on every page. Some other areas that may additionally include the link are:
To sum it up, always make sure your Privacy Policy is placed conspicuously anywhere on your website.
It would be safe to say that the website footer is the most common place for the link to a Privacy Policy, because it appears on every page. Some other areas that may additionally include the link are:
- Login or account creation page
- “Contact us” form
- Checkout page
- Content submission page
- Newsletter subscription page
- Cookie consent pop-ups
To sum it up, always make sure your Privacy Policy is placed conspicuously anywhere on your website.
Am I supposed to create it myself?
Well, yes and no. A Privacy Policy represents the intentions of the person who provides the services, i.e. the owner. There is however no requirement as to who should be involved in the creation of it. You may or may not consult with a lawyer at any point of this process, but the key point is you don’t have to.
The good news is that it probably took you longer to get to the bottom of this article than it is to create a perfect, ready-to-go Privacy Policy for your exact needs with a little help from Enty. The finished document is based on professionally crafted templates, your answers to a couple of necessary questions, and is of course legally compliant with all EU regulations. It’s available in English for Estonia, and both in English and Dutch for the Netherlands. The form is quite intuitive, too, but feel free to drop us any questions you have — and we’ll be happy to answer.
The good news is that it probably took you longer to get to the bottom of this article than it is to create a perfect, ready-to-go Privacy Policy for your exact needs with a little help from Enty. The finished document is based on professionally crafted templates, your answers to a couple of necessary questions, and is of course legally compliant with all EU regulations. It’s available in English for Estonia, and both in English and Dutch for the Netherlands. The form is quite intuitive, too, but feel free to drop us any questions you have — and we’ll be happy to answer.
Did you like this article?
Related Articles
We accept
Developed with ❤️ by Entytech OÜ and Digirepresent Services OÜ (license № FIU000382)
14772172 Tornimäe tn 5, 10145, Tallinn, Harju maakond Register №16080939
+372 5911 1088
Contact Us
One-Time Services
Extra
Explore
© 2020-2023 Entytech OÜ All rights reserved
Subscription
Rated 5/5 on
e-Residency Marketplace
e-Residency Marketplace
